PR & Outreach Specialist
Middlesbrough
£25,000 - £30,000
Permanent
After an amazing year of growth, our client is looking to further expand their SEO team and require a PR & outreach specialist to help support their clients. The SEO team sits within the larger marketing team that support clients with Technical SEO, PR/Outreach, Influencer Marketing, Google Ads, Social Media, Content Creation and Media Production. The ideal candidate will be office based but offer flexible hours and allow people to WFH when required.
Responsibilities & Duties:
- Building and maintaining client relationships
- Audit client websites and their backlink profile
- Contacting Journalists, press and 3rd party sites
- Working with Influencers
- Work alongside the Technical SEO team
- Work alongside Marketing Team to deliver full digital marketing strategies for clients
- Creating and executing content marketing strategies to help clients improve their online presence
- Carry out regular site audits for clients (content, link profile) and make recommendations for optimising the site.
- Make on-page recommendations based on keyword research, working closely with both the marketing team and the developers
- Detailed keyword research
- Review SEO performance across key metrics and other key indicators such as ranking and visibility
- Support in the management of our client's own digital marketing strategy
- Maintain detailed monthly reporting documents to monitor and communicate content marketing performance
- Keep up to date with Google's latest algorithms and updates
Qualifications & Skills:
- 3 + years agency experience
- Excellent written and communication skills
- Be able to demonstrate your role in search traffic growth from a current/previous position
- Experience in reporting back to clients, making recommendations for improvements and providing rationale behind those recommendations
- Knowledge of other marketing activities that impact SEO performance
- Willingness to learn about other areas in the marketing mix and how digital fits together
- Conduct competitor analysis and insights (link strategies, onpage and offpage content) In Depth backlink analysis and auditing processes.
What our client offers:
- Exec: 3-5 Years experience, £22,000 to £25,000
- Snr: 5+ Years experience, £25,000 to £30,000
- Bonus
- Flexible Hours & Work from home days
- 29 days holiday + 1 day extra for every year served
- Medical Insurance
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