PR & Outreach Specialist

Middlesbrough

£25,000 - £30,000

Permanent

After an amazing year of growth, our client is looking to further expand their SEO team and require a PR & outreach specialist to help support their clients. The SEO team sits within the larger marketing team that support clients with Technical SEO, PR/Outreach, Influencer Marketing, Google Ads, Social Media, Content Creation and Media Production. The ideal candidate will be office based but offer flexible hours and allow people to WFH when required.

Responsibilities & Duties:

• Building and maintaining client relationships
• Audit client websites and their backlink profile
• Contacting Journalists, press and 3rd party sites
• Working with Influencers
• Work alongside the Technical SEO team
• Work alongside Marketing Team to deliver full digital marketing strategies for clients
• Creating and executing content marketing strategies to help clients improve their online presence
• Carry out regular site audits for clients (content, link profile) and make recommendations for optimising the site.
• Make on-page recommendations based on keyword research, working closely with both the marketing team and the developers
• Detailed keyword research
• Review SEO performance across key metrics and other key indicators such as ranking and visibility
• Support in the management of our client's own digital marketing strategy
• Maintain detailed monthly reporting documents to monitor and communicate content marketing performance
• Keep up to date with Google's latest algorithms and updates

Qualifications & Skills:

• 3 + years agency experience
• Excellent written and communication skills
• Be able to demonstrate your role in search traffic growth from a current/previous position
• Experience in reporting back to clients, making recommendations for improvements and providing rationale behind those recommendations
• Knowledge of other marketing activities that impact SEO performance
• Willingness to learn about other areas in the marketing mix and how digital fits together
• Conduct competitor analysis and insights (link strategies, onpage and offpage content) In Depth backlink analysis and auditing processes.

What our client offers:

• Exec: 3-5 Years experience, £22,000 to £25,000
• Snr: 5+ Years experience, £25,000 to £30,000
• Bonus
• Flexible Hours & Work from home days
• 29 days holiday + 1 day extra for every year served
• Medical Insurance